User-Created Advertizing: Difference between revisions

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[[User-driven Advertizing]] refers to ads that are circulated by users.
[[User-driven Advertizing]] refers to ads that are circulated by users.


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Sourced from http://www.trendwatching.com/trends/CUSTOMER-MADE.htm:
Sourced from http://www.trendwatching.com/trends/CUSTOMER-MADE.htm:
==Corporate Iniatives==
The Converse Gallery at http://www.conversegallery.com/


#L’Oreal’s [http://www.varsityworld.com/videos/loreal/index.aspx#videotop You Make The Commercial] #FireFox’s [http://www.firefoxflicks.com/ Flicks]  
#L’Oreal’s [http://www.varsityworld.com/videos/loreal/index.aspx#videotop You Make The Commercial] #FireFox’s [http://www.firefoxflicks.com/ Flicks]  
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#JetBlue’s [http://www.jetblue.com/experience/schedule.asp Travel Stories]  
#JetBlue’s [http://www.jetblue.com/experience/schedule.asp Travel Stories]  
#McDonalds’ [http://www.mcdglobalcasting.com/ Global Casting]
#McDonalds’ [http://www.mcdglobalcasting.com/ Global Casting]
#Ruffels (in Turkey), http://www.rufflesidea-logy.com/
==Examples of commercials==
For Nike, at http://www.jaffejuice.com/2005/04/tiger_did_it_ak.html





Revision as of 10:11, 18 February 2007

User-driven Advertizing refers to ads that are circulated by users.

But they can also be produced by users, invited or not by brands.


Examples

Sourced from http://www.trendwatching.com/trends/CUSTOMER-MADE.htm:

Corporate Iniatives

The Converse Gallery at http://www.conversegallery.com/

  1. L’Oreal’s You Make The Commercial #FireFox’s Flicks
  2. MasterCard’s Write a Priceless Ad
  3. JetBlue’s Travel Stories
  4. McDonalds’ Global Casting
  5. Ruffels (in Turkey), http://www.rufflesidea-logy.com/


Examples of commercials

For Nike, at http://www.jaffejuice.com/2005/04/tiger_did_it_ak.html