Social Awareness Streams
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Description
"A recent paper called “Hip and Trendy: Characterizing Emerging Trends on Twitter” calls social awareness streams “a class of communication and information platforms”. Those platforms are social networking sites such as Twitter, Facebook and even Youtube. Any place that we post 140 word comments with or without links, comments, pictures, videos and links are social online water coolers." (http://searchengineland.com/using-social-awareness-streams-to-learn-what-people-care-about-74904)