Conversation Economy

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Concept used by David Armano, in Business Week at


"* Participating in conversations is not about crowdsourcing, it's about crowdmanaging

  • Marketing is about facilitation, not about communication
  • We designers should stop talking and start designing conversations. We should convert from marketers and information architects to conversation architects. Information is a one-way street, conversation isn't.
  • Why is Twitter so hyped? Why all the fuss? I believe it's because Twitter has evolved from a simple service that initially allowed users to express mundane thoughts into a robust "conversation ecosystem."


More Information

Check the related concepts:

  1. Pull Economy
  2. Intention Economy
  3. Attention Economy