Corporate Social Responsibility 2.0: Difference between revisions
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CSR 2.0 | CSR 2.0 | ||
== Definition == | |||
[[Adam Arvidsson]] at http://blog.actics.com/?p=36 | |||
Adam Arvidsson at http://blog.actics.com/?p=36 | |||
"CSR 2.0 means: | "CSR 2.0 means: | ||
* taking the company to the [[Ethical Economy]] by treating stakeholders as assets in the social capital of the company rather than critical inspectors. | |||
* is strategically balanced multi-stakeholder value management with deep impact on innovation, productivity and communication. | |||
* is providing leverage to the 10% truly value creating stakeholders and offering every stakeholder say and sort by merit. | |||
* is NOT manipulating or exploiting the social/cultural. In the words of Isaac Tigrett, founder of the Hard Rock Café: “You can not seek simply to exploit culture, but you must earn the right to represent it.” This translates to: provide meaning to your stakeholders by acting ethically (i.e. following your own values consequently" | |||
(http://blog.actics.com/?p=36) | |||
== More Information == | |||
See [[Corporate Social Responsibility]] | |||
[[Category:Encyclopedia]] | [[Category:Encyclopedia]] | ||
[[Category:Business]] | [[Category:Business]] | ||
[[Category:Governance]] | [[Category:Governance]] | ||
Latest revision as of 07:33, 20 November 2020
CSR 2.0
Definition
Adam Arvidsson at http://blog.actics.com/?p=36
"CSR 2.0 means:
- taking the company to the Ethical Economy by treating stakeholders as assets in the social capital of the company rather than critical inspectors.
- is strategically balanced multi-stakeholder value management with deep impact on innovation, productivity and communication.
- is providing leverage to the 10% truly value creating stakeholders and offering every stakeholder say and sort by merit.
- is NOT manipulating or exploiting the social/cultural. In the words of Isaac Tigrett, founder of the Hard Rock Café: “You can not seek simply to exploit culture, but you must earn the right to represent it.” This translates to: provide meaning to your stakeholders by acting ethically (i.e. following your own values consequently"
(http://blog.actics.com/?p=36)