Open Content
"the idea that the principles of the open source / free software movements can be productively applied to content"
Definition by David Wiley at http://opencontent.org/blog/archives/247
Discussion
Benefits of Openness to producers
Rufus Pollock [1]:
"The main point to make is that in industries which are cumulative, that is new ideas and inventions build upon old, proprietary rights mean having to ask ‘permission’ (and pay for it) — while openness does not. With openness it is easier for subsequent innovators and creators to produce new work while with proprietary rights one have increased transactions costs as well as a whole bunch of bargaining issues — most prominently the risk of ‘hold-up’. Particularly in cases where the initial creator today may be the reuser tomorrow the benefits of openness in freer and more rapid reuse and cumulative innovation may outweigh the losses from lower immediate revenues." (http://www.rufuspollock.org/archives/220)
The Internet, Web and Google as examples of the benefits of openness
Rufus Pollock [2]
"The Internet, and the World-Wide-Web that is built on top of it are two of the most obvious and important examples of the benefits of being open. All of the basic protocols and standards that went into these technologies were open, free for anyone to implement, use, modify and examine. As a result innovation of the Internet and the Web has been phenomenally rapid creating immense wealth and value for society. The centrality of openness here, and the importance of the absence of the need to seek permission is illustrated by the example of Google.
Google, the provider of the planet’s most popular online search engine, is perhaps the best known Internet company in the world. With a market valuation in the tens of billions of dollars it is also one of the most successful. It is therefore the largest and most commercially successful open content company in the world even though it does not, at least at present, own any content at all. For Google derives the vast bulk of its present revenue from advertising. The ‘attention’ that sells the advertising is itself generated from Google’s role as a web search engine, the gatekeeper and organizer of the immense store of information that is the Web. Without the Web, Google, and the business model that supports it simply would not exist.
Thus Google has only been possible because the information on the web is almost all semi-open and anyone may freely access (and copy for their own purposes) the information posted on websites. Imagine if right from the start the web had been ‘closed’, and each website had required payment as well as an agreement not to copy its contents. Search engines, at least in their present form, would not exist and we would have seen neither the benefits of the services they provide nor the revenues they generate." (http://www.rufuspollock.org/archives/220)
Citation
"Free, unencumbered access to a piece of knowledge whether it be a film or a database, is the most obvious way that openness delivers benefits. Because it is cheaper and easier to get hold of open knowledge it may be much more widely used than it would otherwise. Each such extra user, who gains access because open knowledge is cheaper or easier to get hold of than ‘closed’ knowledge, derives a benefit that increase the well-being of society." (http://www.rufuspollock.org/archives/220)
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