Relationship Economy: Difference between revisions

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'''= a economy that becomes centered around relations, not mass communication through advertizing'''
'''= a economy that becomes centered around relations, not mass communication through advertizing'''


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#Interview: [[Jerry Michalsky on the Relationship Economy]]
#Interview: [[Jerry Michalsky on the Relationship Economy]]
#[[Vendor Relationship Management]]
#[[Vendor Relationships Management]]





Revision as of 05:28, 1 January 2008

= a economy that becomes centered around relations, not mass communication through advertizing

Citation

Jerry Michalsky:

"Transactions are the by-products of healthy relationships.

The global economy is shifting from a mass media, consumer mass-marketing model to one that is far more emergent and decentralized. The involuntary loyalty of "sticky" services is falling victim to the far preferable voluntary loyalty won through responsiveness, quality, excellent service, reliability and trustworthiness." (http://www.deborahschultz.com/deblog/2007/04/creativity_and_.html)


More Information

  1. Interview: Jerry Michalsky on the Relationship Economy
  2. Vendor Relationships Management