Reto Wettach

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"Reto Wettach is a professor at the University of Applied Sciences in Potsdam, Germany, where he teaches Physical Interaction Design and researches innovative, bodily focused approaches to human-computer interaction. Wettach is also the design director with the Interaction Design Studios (IxDS), a design research agency in Berlin.

He previously worked as an associate professor at the Interaction Design Institute in Ivrea, Italy, and as a designer/researcher with Sony in Tokyo and with Ideo in San Francisco. He studied Industrial Design at UdK Berlin and Mechanical Engineering at TU Berlin. Prior to his studies, Wettach apprenticed as a stonemason in southern Germany.

Wettach is the initiator of Fritzing, an open source initiative to support designers and artists to take the step from physical prototyping to actual product. Fritzing’s vision is to democratize the production of electronics." (