URL = http://trustcloud.com/
'TrustCloud’s mission is to solve the peer-to-peer trust challenge and empower collaborative consumption.
Our solution is the result of years of research, peerless advisors in the trust world, and our own algorithms. We combine trust heuristics, sophisticated trust formulas, and scrapes of publicly available social media data. But we don’t stop there. We regularly add layers tailored to specific needs of each sharing community, and deliver the network affect that no single community could hope to achieve on its own.
Hey, here’s what we figured: each member in the sharing community has a certain domain expertise, like sharing couches, cars, boats, tools, skill or whatnot. Our domain expertise is a networked trust solution, which we can tweak to serve the needs of specific communities. What the hell, let’s share. And get the Sharing Economy really rolling."