Cleanweb
= "We're engaging and inspiring entrepreneurs to make our cities more livable and sustainable #cleanweb",
URL = http://cleanweb.co/
Clean tech entrepreneurial movement cited by Jeremy Rifkin is his book on the zero marginal cost economy.
Discussion
By Sunil Paul and Nick Allen:
"The price of a rooftop solar installation has dropped by half in the last few years, but the reductions in panel prices can’t continue. Now more than half the price of a home solar array is made up of soft costs like site evaluation, customer acquisition, and financing. On average, solar companies spend $2,500 to acquire each new customer. Imagine the frustration when after sending a truck out to a home, an installer discovers that a tree shading the roof makes the project uneconomical or that the customer doesn’t qualify for financing. That’s a significant waste of time and money.
Better information can reduce these inefficiencies. OneRoof Energy, for example, a solar company we’ve invested in, uses satellite imagery to remotely work up a customer’s project, determining its cost and viability long before a truck ever rolls out to the house. Another company we’re backing, Solar Mosaic, is raising money for solar installations via online crowdsourced loans. We estimate that IT-driven solutions alone can reduce solar costs by another 75 percent; if so, solar could become decisively cheaper than electricity from coal. Eventually it could account for 15 to 20 percent of U.S. electricity needs." (http://www.technologyreview.com/news/427382/inventing-the-cleanweb/)