Source: http://www.organizing20.org/2011/09/24/communication-bias/
Technical - Web development
- Databases and CRM management
- Coding, programming
- Software to manage mobile campaigns, listening dashboards, enhanced voter files
- Collaboration tools
- Open source software promotion
- Video/audio/graphics production
- Web optimization/SEO
- Software training
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Public Messaging- Framing, positioning
- Creating a narrative
- Journalism/producing copy
- Interacting with mainstream press/political class/A list bloggers
- Cognitive linguistics/Lakoff
- Strategic communications
- Polling
- Focus groups
- Micro targeting
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Digital Strategy- Writing for email/web
- Online content strategy
- Blogger relations, blogging culture
- Social media /mobile campaigning strategy
- Integration of tools, online/offline
- Engagement politics
- Ladders of engagement
- Online advertising/message testing
- Online community management
- Small dollar fundraising
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Policies/Distribution- Media reform
- Net neutrality, micro radio licensing, public access to bandwidth, addressing digital divide
- Identity politics media campaigns on behalf of marginalized groups
- Promotion of favored voices (WMC)
- Support for better press/Pro-publica/opposition to Fox/monopolies
- Capacity for video/audio production
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