Doc Searls
Doc Searls
The bio below is from the Wikipedia, here's a more extensive one: http://www.searls.com/dochome.html
Doc Searls is a widely-read blogger and columnist for Linux Journal. He is often credited for originating the quote "Markets are conversations". This quote refers to ideas in the Cluetrain Manifesto which describe how the Internet has forever changed how corporations market to their customers.
- Co-author of The cluetrain manifesto
- Senior Editor for Linux Journal
He published, along with David Weinberger, the seminal article about the Internet World of Ends, What the Internet Is and How to Stop Mistaking It for Something Else