Crowd Business Models

= according to Ross Dawson in Getting Results from Crowds, there are seven core crowd business models: marketplaces, platforms, crowd processes, content and product markets, media and data, crowd services, and crowd ventures. „„

Typology

Ross Dawson:

"Increasingly we are seeing entire business models that are fundamentally based on tapping contributions from crowds, where a primary source of value creation is from the crowd. In other cases companies are creating value by helping their clients use crowds well.

Each business models relies on a set of specific monetization models, including across transaction fees, subscriptions, and content and product sales.

„„ There are a range of success factors for the business models, which can be classed as contributor characteristics, buyer characteristics, and capabilities."