Strategies for Outreach
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Discussion
By Paul Hartzog:
"Some p2p advocates argue that the global public awareness of p2p alternatives is not growing fast enough. Regardless of your position on that claim, there is a lot more that can be done to enhance the effectiveness of p2p outreach. This page exists to help define some positive future strategies.
Problem
A key problem in current P2P outreach is the failure to distinguish between the distinct needs of these two audiences.
- people who are already familiar with the idea
- total newcomers
Solutions
Needs For All "Commoners"
- a (reasonably) comprehensive global map of P2P projects worldwide, available publicly online
Needs For New "Commoners"
- a better way of filtering the volume of p2p examples that are newly created
- more videos explaining the basics
- helping individuals find other individuals to talk over P2P ideas, relating these to their lives
- these individuals may be outreach people
- or they may be peers with intersecting interests
Needs For Existing "Commoners"
- a better way of filtering the volume of p2p examples that exist
- developing and promoting an inclusive culture (while not being over permissive) where people appreciate each other