Mapping the Genome of Collective Intelligence

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Article: “Harnessing Crowds: Mapping the Genome of Collective Intelligence,” Thomas Malone, Robert Laubacher, and Chrysanthos Dellarocas

URL = http://cci.mit.edu/publications/CCIwp2009-01.pdf


Description

"In a recent paper, “Harnessing Crowds: Mapping the Genome of Collective Intelligence,” Mr. Malone and his two co-authors, Robert Laubacher, a research scientist at M.I.T., and Chrysanthos Dellarocas, a professor at the University of Maryland, use a biological analogy in calling the design patterns of collective intelligence systems “genes.” They studied the genelike building blocks in more than 250 examples of collective intelligence enabled by the Web. The intent, they write, is to provide a systematic framework for thinking about collective intelligence, so “managers can do more than just look at examples and hope for inspiration.”