OER Conversion-Based Funding Model

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= In the Conversion Model, you give something away for free and then convert the consumer of the freebie to a paying customer - somehow. [1]


Description

"As summarized by Sterne and Herring (2005) "In the Conversion model, you give something away for free and then convert the consumer of the freebie to a paying customer." This approach, they argue, is needed because "there is a natural limit to the amount of resources the Donation model can bring to an open source project, probably about $5 million per year." Linux distributors, such as SuSe, RedHat and Ubuntu, where the software is available for free under an open source license, have adopted this model. Subscribers receive services (such as installation and support) or advanced features. In the educational community, the conversion model has proven popular, having been adopted by Elgg and LAMS." (http://www.downes.ca/files/FreeLearning.pdf)


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