Is Web Advertizing Doomed

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Four minute video from the Next Net Roundtable 2007 at http://blip.tv/file/get/ErickSchonfeld-NextNetRoundtableIsWebAdvertisingDoomed330.flv


"In the video, which is only four minutes long, Dabble founder Mary Hodder suggests that we need to get beyond the broadcast model of advertising; Digg/Revision3 CEO Jay Adelson responds that, at the very least, pre-roll video ads are doomed; Slide CEO Max Levchin and ViTrue CEO Reggie Bradford think we need to encourage consumers to create ads themselves; and Federated Media Publishing's John Battelle warns that despite the need for new types of online ads, marketers are slow on the uptake." (http://blogs.business2.com/business2blog/2007/03/is_web_advertis.html)