= a digital media platform to spread information and best practices to the sharing community, based in Spain
"Consumo Colaborativo is a digital media platform to spread information and best practices to the sharing community. Based in Spain, the organization acts as a connecting point for various people and projects and an information hub for sharing enthusiasts.
“The sharing economy is about understanding consumption and ownership are means to an end but not the final end/objective itself,” says Consumo Colaborativo founder Albert Canigueral. “We have lived in an extremely inefficient way for the last decades and collaborative consumption allows to make a more rational use of all the stuff already built and the new stuff that humans will keep creating.” (http://www.shareable.net/blog/the-rise-of-the-sharing-communities)